Ryanair, Europe’s most notorious discount airline, is at it again. Well, its CEO is, anyway. He’s garnered more headlines, this time by predicting that someday he’ll be able to offer $10, trans-Atlantic fares. Right.
First of all, this is so far in the future, I can’t see it from here.
Secondly, Ryanair’s Michael O’Leary is infamous for charging for everything from checking in to a fee if you buy a ticket with a credit card. And he’s going to have to amass a fleet of dozens of new planes. He wants to serve 12 to 14 European destinations and the same number of major US cities. Even if he could pay for those planes now—and he can’t—Boeing and Airbus have a backlog of orders, largely from Middle Eastern airlines, so it’ll be years before he could acquire the necessary metal.
Then there are taxes—just to land in London adds a couple of hundred dollars to a ticket. And Ryanair will heap fees onto the ticket price. Maybe you could keep your fare below $400 if you don’t check luggage or bring any carry on, but it’ll be difficult.
I’m not holding my breath.